{"id":724,"date":"2019-08-19T09:00:51","date_gmt":"2019-08-19T09:00:51","guid":{"rendered":"https:\/\/sandtoncentral.co.za\/blog\/?p=724"},"modified":"2019-07-22T10:45:22","modified_gmt":"2019-07-22T10:45:22","slug":"fashion-week-aw19-happening-in-october","status":"publish","type":"post","link":"https:\/\/sandtoncentral.co.za\/blog\/fashion-week-aw19-happening-in-october\/","title":{"rendered":"Fashion Week AW19: Happening in October"},"content":{"rendered":"<p>Fashion Week AW19: Happening in October<\/p>\n<p>At its simplest level, people associate fashion with clothes, and style as some interchangeable variation of the two. However, a quick look beneath the surface reveals the reality \u2013 a reality which stands in starks contrast to the shallow, superficial misconception many seem to have.<\/p>\n<p>There are admittedly, some for whom fashion doesn\u2019t play a big role. And that\u2019s fine, really. On the other hand, there are plenty for whom it\u2019s not just what you wear or the brand it\u2019s from. To many, fashion is a means of expression. It\u2019s a lifestyle. It\u2019s an art form. It\u2019s an entire way of being.<\/p>\n<p>Everyone knows we South African\u2019s are a vibrant, creative and sometimes ingenious bunch. That\u2019s why we turned to fashion, style and all things visually appealing. Looking at the way this culture has evolved, it\u2019s easy to be inspired. SA has a local flavour unlike any other, a vibrant mix of colours, drawing influence from our past, our present, our heritage and more. Our designers are some of the most passionate, creative and talented around \u2013 and often the biggest challenge lies in just selecting your favourite ONE.<\/p>\n<p>This October is Fashion Week AW19. If you aren\u2019t in the know by now, we\u2019re here to educate you. SAFW A\/W 2019 is a showcase of the best creations, designers and all things stylish from SA\u2019s hottest local talents. 2019 marks the 22nd anniversary of the ever-growing event \u2013 close to a quarter century of (seemingly) effortless brilliance.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-727 aligncenter\" src=\"https:\/\/sandtoncentral.co.za\/blog\/wp-content\/uploads\/2019\/07\/shutterstock_1186695574.jpg\" alt=\"Fashion Week AW19: Happening in October\" width=\"604\" height=\"405\" srcset=\"https:\/\/sandtoncentral.co.za\/blog\/wp-content\/uploads\/2019\/07\/shutterstock_1186695574.jpg 1000w, https:\/\/sandtoncentral.co.za\/blog\/wp-content\/uploads\/2019\/07\/shutterstock_1186695574-300x201.jpg 300w, https:\/\/sandtoncentral.co.za\/blog\/wp-content\/uploads\/2019\/07\/shutterstock_1186695574-768x515.jpg 768w, https:\/\/sandtoncentral.co.za\/blog\/wp-content\/uploads\/2019\/07\/shutterstock_1186695574-272x182.jpg 272w\" sizes=\"(max-width: 604px) 100vw, 604px\" \/><br \/>\nHowever, there\u2019s more to the event than just fancy clothes and expression of self. SAFW is as much about opportunity, hunger, dedication and desire as anything else. The event embodies our countries spirit more than most. There are countless rag to riches success stories, negativity and sometimes abuse to prevail and pursue their passion. Becoming a fashion designer is difficult for some. Many come from homes where the pursuit of a concrete, safer option is encouraged, where creativity is seen as a risk, and breaking into a difficult industry considered impossible. Yet, still, there are those who prevail. Those who make their dreams a reality. And every year there are those who are about to break it and go big.<\/p>\n<p>We at Sandton Central are honoured to be a part of such inspirational stories. We\u2019re privileged to facilitate the realisation of so many dreams. And it\u2019s our greatest pleasure to know that this event lets us showcase the keys to a brighter future \u2013 even if only for a single person.<\/p>\n<p><strong>So, what do we expect?<\/strong><br \/>\nA weeklong platform to showcase fashion, fashion and more fashion. From seasonal must-haves to signature pieces, internationally inspired looks and stylish upcoming trends from across the globe, the event is a must-see for anyone with an appreciation for all things beautiful. If that\u2019s not enough, some of the countries biggest names will be there which means plenty of socialising and brushing shoulders with the coolest people in town. If you understand the power, influence, and significance of fashion in SA culture, this one isn\u2019t even a question.<\/p>\n<p>Be there or be square is an understatement if there ever was one.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Fashion Week AW19: Happening in October At its simplest level, people associate fashion with clothes, and style as some interchangeable variation of the two. However, a quick look beneath the surface reveals the reality \u2013 a reality which stands in starks contrast to the shallow, superficial misconception many seem to have. There are admittedly, some [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":728,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15],"tags":[237,155,19],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.2.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Fashion Week AW19: Happening in October | Sandton Central Blog<\/title>\n<meta name=\"description\" content=\"Fashion Week AW19:October. 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