Get ready, film buffs—the Joburg Film Festival (JFF) is back from 11 to 16 March, and for six unforgettable days, Sandton Central will be buzzing with filmmakers, cinefiles, premieres, and dazzling cinematic moments. This 7th edition of JFF—under the theme “The Golden Thread – Connected Through Stories”—promises to be the festival’s most vibrant chapter yet, celebrating African narratives that transcend borders, captivate global audiences, and remind us why we all love a good story.
What’s On: Films, Events, and More
JFF isn’t just about kicking back in a plush cinema seat (though that’s a big part of it!). This festival packs a punch with a full lineup of premieres, short films, documentaries, industry talks, and so much more.
- A Feast of Films
- International and African Premieres: Expect a carefully curated blend of homegrown and global films, each with a unique story to tell.
- Shorts to Watch:
- “Untitled Skates” (2024): A short doc that thrusts you into the lively world of female skaters in South Africa—passion, resilience, and a whole lot of skateboarding!
- “Seasons of Longing” (2024): Set in the 1930s, this doccie-style short illuminates hidden queer love on a rural South African farm.
- “The Flower of the Partisan” (2024): An animated journey through Tsafendas’ imagination in the face of solitary confinement and torture—both haunting and hopeful.
- Joburg Xchange (JBX)
- The festival’s industry centrepiece is all about connecting big-name directors, producers, and up-and-coming talent.
- JBX Talks: Panel discussions, masterclasses, and script-reading sessions featuring local legends like Vusi Africa and international mavens such as Steven Adams.
- JBX Youth: A goldmine of exclusive workshops for the 18-to-24 crowd—think hands-on lessons in directing, producing, acting, animation, and even AI in filmmaking.
- Networking, After-Parties & Beyond
- Between screenings, pop into JBX networking events for a chance to pitch your script or snag a behind-the-scenes gig.
- After-parties are where the real cinematic magic happens off-screen. Schmooze with the who’s-who of African film (and maybe even share a dance floor with a surprise celeb cameo).
Badges, Tickets & Deals
Ready to grab your seat? You’ve got a range of JFF Badges to match your budget and schedule:
- R1500 Badge
- 5 Red-Carpet Premieres + 15 Regular Screenings
- Full Access to the 3-Day JBX Industry Programme, B2B Market, and Networking Events
- R800 Badge
- 6 Red-Carpet Premieres + 20 Regular Screenings
- R500 Badge
- 3 Red-Carpet Premieres + 20 Regular Screenings
- Youth Industry Programme Access
- R300 / R700 Day-Pass
- R300 for students
- R700 for industry professionals
Whether you’re going for the full festival pass or just popping in for a day, there’s an option for everyone.
Youth & Audience Workshops: Where Creativity Blooms
One of the festival’s standout features is the Youth and Audience Programme, which aims to foster a new generation of storytellers. From directing masterclasses to sound design sessions, these workshops are a fantastic opportunity if you’re looking to break into the industry—or just love learning the nitty-gritty of filmmaking. They even delve into AI and Animation, shedding light on how technology is reshaping the African film landscape.
Where to Eat and Drink: Your Pre- and Post-Screening Guide
A film festival in Sandton means your taste buds are in for an adventure. Whether you’re grabbing a bite before the lights go down or toasting a brilliant screening afterward, these spots will keep you fuelled and entertained throughout the Joburg Film Festival.
Pre-Movie Dinner
- The Butcher Shop & Grill
Situated right on Nelson Mandela Square, The Butcher Shop & Grill is a long-standing Sandton icon known for its premium cuts of beef, lamb, and game—most of which you can select yourself from the on-site butchery. Pair your steak with a robust red from their expansive wine cellar, or pick up some specialty biltong on your way out. It’s a true carnivore’s paradise, but vegetarians can also find a few decent sides and salads to enjoy in this warm, classic setting. - Saint
Brainchild of celebrated chef David Higgs, Saint is all about “avant-garde Italian” with a vibrant twist. Located close to Sandton City, it boasts a stylish interior—think bold art, an open kitchen, and a wood-fired pizza oven. From creamy burrata starters to expertly crafted Neapolitan-style pizzas, the menu caters to both indulgent and refined palates. The lively bar area also makes it a fun spot to gather with friends before heading off to your screening.
Post-Screening Drinks
- Sandton Sun San Deck
Offering panoramic views of the Sandton skyline, San Deck is perched atop the Sandton Sun Hotel. It’s a favourite for sundowners and late-night meetups alike, thanks to a menu of artisanal cocktails and tasty tapas. If you’re into a more laid-back atmosphere, grab a seat near the open fire pits—perfect for winding down while chatting about the festival’s standout documentaries and features. - Artistry JHB
A newer cultural hotspot in Sandton, Artistry JHB spans multiple levels—combining a restaurant, rooftop bar, performance space, and occasional art exhibits all under one roof. Expect an eclectic crowd of artists, creatives, and trendsetters dropping by for live DJ sets, film-related events, and an always-rotating roster of entertainment. It’s the sort of place you might catch an impromptu jam session or run into a filmmaker fresh from a festival Q&A. If you’re chasing that post-midnight spark, Artistry JHB keeps the energy flowing well into the early hours.
Where to Stay: Sandton’s Best Sleeps
Sandton is brimming with hotels, and you’ll want something that puts you front and centre of the festival scene—and maybe next door to a strong cappuccino.
- The Maslow Hotel
- Chic, contemporary, and just a few steps from the convention center. You’ll appreciate their early breakfast spread—perfect if you’re hitting a morning Q&A.
- Radisson Blu Gautrain Hotel
- Directly opposite the Gautrain Station, so you can hop off and be at your screening in no time. Their rooftop bar is a must for sky-high city views.
- Michelangelo Hotel
- If you’re craving a touch of luxury, this iconic spot on Nelson Mandela Square is a stone’s throw from the festival hub and has doorstep access to shops (for that last-minute red-carpet outfit).
Join the Celebration: “Our Stories. Our Gold.”
At its core, the Joburg Film Festival is about celebrating African stories that resonate universally. “Our Stories. Our Gold” captures the heartbeat of the festival—our tales hold immeasurable value, uniting us and reflecting our shared experiences. And in Sandton, amid the glitz and glamour, we’ll come together to honour those narratives that shine bright on the global stage.
So, bookmark those dates, gather your film squad, and let’s celebrate six days of movie magic in Sandton. From the moment you scan your badge at the first screening to the last dance at an after-party, you’ll be immersed in the best of African cinema and beyond. Lights, camera… and we’ll see you in Sandton this March!
