Brand SA's Play Your Part Ambassador Onboarding
01 October 2021

Brand South Africa recognises and thanks all South Africans for playing their part by flying the national flag and being active citizens.

As the Nation Brand custodian, Brand South Africa firmly acknowledges that Nation Brand building requires more than just ourselves, it needs individuals like their ambassadors and ordinary individuals doing extra ordinary things, thus positively contributing towards making South Africa a better place for all. It is through hearing, seeing and experiencing their stories that we continue to be motivated in evoking and instilling a call to action to all South Africans to become active citizens.

Brand South Africa would like to broaden its appreciation by acknowledging and recognising these active citizens as Play Your Part Ambassadors for the outstanding work that they do.

Brand South Africa looks forward to working with their ambassadors in a partnership that seeks to build pride, patriotism and positively shaping the image and reputation of South Africa.
#PlayYourPartSA

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About Brand South Africa
Brand South Africa is the official marketing agency of South Africa, with a mandate to build the country’s brand reputation, in order to improve its global competitiveness. Its aim is also to build pride and patriotism among South Africans, in order to contribute to social cohesion and nation brand ambassadorship.

About Play Your Part
Play Your Part is a nationwide programme created to inspire, empower and celebrate active citizenship in South Africa. It aims to lift the spirit of our nation by inspiring all South Africans to contribute to positive change, become involved and start doing. A nation of people who care deeply for one another and the environment in which they live is good for everyone.

Play Your Part is aimed at all South Africans – from corporates and individuals, NGOs and government, churches and schools, from the young to the not-so-young. It aims to encourage South Africans to use some of their time, money, skills or goods to contribute to a better future for all.

The following ambassadors were onboarded today:

1. Zulaika Patel
2. Simthandile Simtiger Tshabalala
3. Cornet Mamabolo
4. Masingita Shibambu
5. Angel Nkhwashu
6. Candice Modiselle
7. OG Molefe
8. Lesego Mosikare
9. Inga Gubeka
10. Special Olympics South Africa
11. Zinhle Masango
12. Lebo Mashile
13. Melanie Ramjee
14. Charley Pietersen
15. Mbali Makhathini
16. Chef Coco
17. Melody Zondo
18. Ashraf Garda
19. Champion South Africa
20. International Youth Foundation